Rebranding Ireland’s popular tourist attraction.

Wicklow’s Historic Gaol is an unforgettable journey through an original prison building, telling the stories of the men, women and children imprisoned here under British rule for over two centuries. 

The rebrand communicates to a very broad target audience that Wicklow’s Historic Gaol is friendly and welcoming and that a visit here is both educational and great fun.
Old logo.
New logo.
The cell bar in the old logo did not communicate well and the black was not very welcoming. 

Wicklow's Historic Gaol is part of the Ireland's Ancient East and the new colouring compliments this logo.

​As well as new branding elements we designed several new posters and Tony did a great job animating the website.
Testimonial
May designed our new logo and the great new look to our website, which we are absolutely delighted with. She was so easy to work with and had great ideas for our business branding. Would highly recommend Trumpet Branding & Design.
​Tara Canavan, Wicklow's Historic Gaol

​All the TripAdvisor reviews confirm that this is a brilliant tourist attraction and I hope we managed to communicate to the very broad target audience that Wicklow’s Historic Gaol is friendly and welcoming and that a visit here is both educational and great fun.

Book your fun here: www.wicklowshistoricgaol.com
There's a lovely café inside of the Wicklow's Historic Gaol and I was delighted when they wanted a "matching logo".

​A lot of ideas were suggested but we ended up with an icon that the client had found online! I was hesitant at first, but now I think it works! And yes, we paid for the illustration. And we also paid for the typeface that was used for both logos.
​If you would like to see more work samples, or discuss a project, please get in touch with me. I would love to hear from you!