Branding Design to communicate the craft and skill of cooking.
Tracy Rennie is a Michelin-trained chef and has worked at the prestigious Cellars Hohenhort (Relais Chateuax), Restaurant Patrick Guilbaud and La Maison des Gourmets. As a chef she has catered for private clients in London, Berlin, Scotland, South Africa and Antigua.
Tracy’s sole aim is to maximise taste and depth of flavour whether cooking the simplest or the most refined dishes. She believes in the craft and skill of cooking and is not a fan of gimmicks.
Hence this clear and clean brand identity design. No colours to distract from the food photography, just a simple black and white design, with an icon that illustrates the delicious aroma from the food.
View the website here: www.gourmetchef.ie
